What Are Chatbots?

Chatbots have been around for decades, but companies only recently began to exploit the opportunities they provide.

You can find chatbots in messaging applications on smartphones for personal use or on company websites for commercial use. A well optimized chatbot can be a great addition to a company’s website because it can help you increase your conversion rates.

The real credit for bringing chatbots more to public attention is Facebook Messenger, due to the fact that Facebook made it possible to integrate chatbots into the platform.

In 2016, messaging applications had already surpassed social networks and the four largest messaging applications had reached around 4 billion users.

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